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internet of things, Softphones, iot, Unified Communications, Industry News, UC

IoT and UC - A Symbiotic Relationship

By Susie Monyo
0

IoT

When you think about Unified Communications (UC) and the Internet of Things (IoT) you don’t necessarily assume they are compatible with each other.

UC has growing adoption rates and proven financial benefits in small, medium and large enterprises. On the other hand, IoT is in an earlier stage of development, rapidly proving its value among audiences.


Yet, when looking more closely, we can find several areas in which UC and IoT are deeply intertwined.

IoT Data and Collaboration

 

One of UC’s biggest goals is to improve an organization’s collaboration. In order to make decisions, businesses need timely and accurate data. IoT provides just that. With a high level of interconnectivity across devices, decision-makers can study how users are interacting with their devices, in order to optimize the way they communicate.

IoT and UC can help connect the dots and unveil important information that can be used by cross-functional teams.

Indian girl headset

 

IoT and Customer Service

Another benefit of UC is its ability to improve customer service and support. With the surge of connectivity in everyday items, companies can pre-emptively monitor the performance of their products and reach out to customers via voice or video call, text or chat message regarding possible repairs needed or scheduled maintenance check-ups.

This level of initiative allows companies to truly create strong relationships with their customers. Relationships that are based on proactive customer service that will benefit brand awareness and customer loyalty.

IoT and Strategic Decision-Making

Organizations know the value of data-driven, strategic decision-making. Large investments are being made in technologies that will yield data to help identify upcoming trends, and the ability to mitigate potential issues before they begin.

When combined, IoT and UC form a power couple that can bring any company to the next level. They can improve business processes with automation, assist in more streamlined collaboration and gather crucial business intelligence.

With the opportunities that will continue to sprout from the marriage of IoT and UC, we expect to see a rise in the adoption rate and number of applications available for organizations to leverage these two forces.

Susie Monyo

About Susie Monyo

Susie is currently the Social Media Specialist at CounterPath. She is an engaging storyteller who is passionate about working with innovative technologies. As a compelling content creator, she is always eager to learn and share information about the latest solutions. Susie manages all of CounterPath's social channels and always finds new ways to fuse pop culture and the world of technology.

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