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Unified Communications, technology

New Workforce Demands Pave the Way for UC Adoption 

By Team CounterPath

Let’s face reality. The workforce landscape is changing and it is changing quickly and dramatically. Long gone are the days when people clocked in at 9am and clocked out at 5pm. Cubicles and boardrooms are giving way to open concept sitting spaces and stand-up desks.

1950s officeAs millennials become the largest generation in the workforce, organizations have to be ready to adapt in order to meet the demands of their staff or take the chance of losing them to a more 'forward-thinking' company. But, what exactly do young professionals want?

A recent survey conducted by PwC asked 44,000 millennials about their priorities when it comes to their professional lives. The results showed that work-life balance, effective use of technology and a clear path for professional development are the top three answers.

Younger generations know that in an ever-connected world, work does not stop at 5pm. They have to somehow find a way to seamlessly fuse their work and personal lives in order to achieve the balance that they seek, even if it means performing tasks “after-hours.”

woman on phone

A Bentley University study found that 77% of millennials feel that a flexible work schedule will increase their productivity. More importantly, 84% reported that they check and respond to their work email during non-traditional work hours.

This is where the effective use of technology comes into play. While younger professionals are willing to be connected at all times, they require, no, they demand to be given the right tools to allow them to perform to the best of their abilities.

The implementation of a Unified Communications tool provides the new workforce with the perfect solution for collaboration, open-communication, and mobility that is required in order to keep them engaged, motivated and productive.

With the growing workforce demands, and the increasing number of remote workers and freelancers, the workplace environment is in influx. Make sure your organization is ready to tackle the Brave New World.

Team CounterPath

About Team CounterPath

CounterPath Corporation is a leading provider of innovative desktop and mobile VoIP software products and solutions. The company's product suite includes SIP-based softphones, server based user experience management and UC solutions that enable service providers, enterprises and Original Equipment Manufacturers (OEMs) to cost-effectively integrate voice, video, presence, Instant Messaging (IM) and collaboration applications into their VoIP offerings and extend functionality across both fixed and mobile networks.

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