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Introducing Bria for Salesforce

By Team CounterPath

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You have probably heard of Salesforce, the world-leading, #1 Customer Relationship Management software in the globe. It is used and trusted by some of the biggest enterprises around the world.

Well, it is for this reason that we are extremely excited to introduce Bria for Salesforce. Bria for Salesforce empowers businesses to connect with their customers, partners and employees in new and effective ways. Bria for Salesforce allows current Salesforce users to seamlessly integrate communication and collaboration features like voice and video calling, instant messaging, presence management and screen sharing.

Also, the solution provides powerful analytical tool empowering sales management to optimize sales team calling patterns and increase productivity.

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“After a successful beta program we are excited to release Bria for Salesforce into the market,” said Todd Carothers, EVP of Sales and Marketing at CounterPath. “There are an abundance of customer experience and IT professionals who are looking to implement business and technology solutions to solve today’s most pressing customer engagement challenges. Bria for Salesforce enables enterprises to increase productivity by integrating communication tools within Salesforce, reduce the need for internal reporting activities with the automatic collection of customer interactions, and gain valuable and actionable insight into customer metrics with pre-built dashboards and reports.”

“Companies are looking to transform the way they connect with customers, partners and employees to thrive in the age of the customer,” said Todd Surdey, SVP, Partner Business Solutions & Sales, Salesforce. “By leveraging the power of the Salesforce App Cloud, Bria provides customers with an exciting new way to collaborate with features like voice and video calling.”

We completed an exhaustive and successful beta trial with a variety of enterprises of different sizes and industry sectors. Many of the organizations that participated have since placed orders after providing positive feedback on the quality of user experience, ease of use and productivity benefits of Bria for Salesforce.

Bria for Salesforce is now available at the AppExchange.

Team CounterPath

About Team CounterPath

CounterPath Corporation is a leading provider of innovative desktop and mobile VoIP software products and solutions. The company's product suite includes SIP-based softphones, server based user experience management and UC solutions that enable service providers, enterprises and Original Equipment Manufacturers (OEMs) to cost-effectively integrate voice, video, presence, Instant Messaging (IM) and collaboration applications into their VoIP offerings and extend functionality across both fixed and mobile networks.

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